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$$ 15 million for new ANZ BANK logo !!

Just coming back from the great big  financial bust and dip , the banks  are now  flush with cash again  and looking more confident  with ANZ new Millions Dollar logo. The question is it Appropriate ? ( just liek the  BIG  $$$ raises some CEO’s are receiving in spite of companies  running at a loss )

Its a 15 Million splash by ANZ for thier New logo

Coming back right from a stockmarket bust to boom  this will surely look like a bit of overspend . Maybe some graphic designers can shed some light on how much a normal  or then a little bit more professional looking logo can cost a company!!

Here is the logo - you be the judge

NEW ANZ 15 Million LOGO

New ANZ logo 15 million

ANZ bank has splashed $15 million on a new logo that it claims reflects its 'human' side.

The new logo, at right, features a 'modernised' font and a central 'human' shape that "represents ANZ’s customers and people" flanked by three shapes that signify the bank's operations in Australia, New Zealand and Asia-Pacific.

Now lets wait for the 20 mill and 40 mill Comm bank and Westpac logo .. wot say !!

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